our APPROACH

The Idea Behind Endowments

An endowment is different from traditional charity giving. Instead of spending donations straight away, the original gift is invested. Only the earnings are used to fund causes.This approach means the capital base is preserved, and the impact doesn’t fade after one year - it compounds, creating stability and longevity for the communities we support.
WHY WE CHOOSE THIS WAY

Sustainable by Design

An endowment is different from traditional charity giving. Instead of spending donations straight away, the original gift is invested. Only the earnings are used to fund causes.This approach means the capital base is preserved, and the impact doesn’t fade after one year - it compounds, creating stability and longevity for the communities we support.

At its heart, the endowment model is about enduring generosity. It recognises that real change requires time, resilience, and continuity. Instead of asking donors to give again and again to replace what’s been spent, an endowment ensures every gift is working forever.It’s the most effective way to match big problems with lasting solutions, creating legacies that don’t just touch one moment, but shape the future.
Resilience
Funding continues even through economic cycles.
Stability for Charities
Organisations can plan for the long term.
Generational Impact
Every donor leaves a lasting legacy.
Ethical Growth
Investments align with our values.

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